Last Sunday, Portugal was breathing smoke again. Travelling back from a weekend in Guimarães we saw the sun changing its colour. First we thought: beautiful! Then, we started crossing all these fires on our way back to Aveiro. With the ash, the smoke and a landscape full of flames, we could only think: how can this happen? And most important, what should be done to stop it? While being aware that most probably these fires were criminal acts or caused by negligence, I want to go beyond this debate and to try to answer these two questions giving emphasis to the impact of discourses on forest politics in Portugal- as informed by my participation in the Portuguese National Forest Congress (8-11 October 2017).